Google My Business
Google My Business- Blog Series
Pegasus Ventures loves to manage social media for clients but more important than providing that service Pegasus Ventures wants the Google My Business platform run well to help grow top line sales.
This entirely free platform works to improve search engine optimization for website, while allowing small business owners and managers to respond to customers leaving reviews and wanting to ask questions as well as get links to online ordering pages and specific pages on websites, like menus.
Does Google My Business matter? More than most know. In fact, no Pegasus Ventures clients gets more views on Facebook than they receive on Google My Business. The platform exists even when not owned by the business and did you know people submit images of your business?
Few small business owners know it exists. Grab hold of this platform and jack up attention on Google just by pushing competitors down in search not using the platform!
Folks did we mention it’s free?
Let Google know about service changes and Google tells everyone; Google My Business recommends important information about a business including, for restaurants, information like dine-in, pick-up and no-contact delivery.
Tying together web-based services gives small business owners the most bang for the frugal buck
Google My Business-getting results through consistency
Always looking for time saving tools, Pegasus Ventures not only schedules Facebook months ahead but creates files with posts ready to go.
In responding to bad actors we need to know the audience and it’s not the person who gave the miserable review. Aim answers to the hundreds or thousands of people seeing the review and response over the coming years.
Pennsylvania website developer Pegasus Ventures encourages adding the reviews link to client websites to help grow the number of reviews. Google users often see the overall review score before seeing a website and growing reviews helps provide a more balanced view of the company.
One aspect of great search engine optimization; Use the data Google My Business collects and shares with owners about a company.
The data belongs on websites to grow traffic from Google users.
Scranton based website designer Pegasus Ventures discusses removing DoorDash, GrubHub, Slicelife and other third party delivery services from a restaurant’s Google My Business account
Today, a number of national companies combine online ordering with delivery. These third party delivery services copy menus from a restaurant’s website with some even starting service with no relationship with the restaurant.
These companies include DoorDash, GrubHub, Seamless, UberEats and Slice, among others.
Responding to reviews helps in three ways, first, telling potential customers the small business owner takes customer feedback seriously, second, building good will with people reviewing the business and, third, discouraging bad actors.
By the numbers, reviews on Google My Business exceed Facebook in numbers
Even if your business exceeds 1,000 followers on Facebook and growing, it’s unlikely to come close to beating the number of reviews added to Google search. Answer those reviews!
Scranton based web developer shares restaurants and similar food service businesses best use of “What this business is known for” insights panel on Google My Business